Churn Crusher Blog
For those who want to crush their churn.
Click on the article that interests you.
Customer Feedback with Anita Toth: Collecting, Acting, Communicating
Anita Toth knows qualitative research, thanks to a distinguished academic career that eventually led her into helping SaaS companies crush churn. Recently I had the privilege of sitting down with her to talk about how to gather customer feedback, how to do something...
Customer Exit Interviews Q&A with Anita
Churn Zero reached out to me and asked me if I can answer some more of your questions. We had some great questions asked during the exit interview webinar a little while ago. I wasn't able to get to all of them. And there's some really great ones that I would like to...
An Expert’s Guide to Running Powerful Customer Exit Interviews
It’s never easy learning that a customer is leaving. But as they prepare to leave, you have a rare opportunity to find out why. Exit interviews, when properly structured and executed, provide a unique chance to dig deep and discover valuable information which can lead...
Bill Gates Says Unhappy Customers Are Good for Your Business. Here’s Why.
“Your most unhappy customers are your greatest source of learning.” Bill Gates I was so happy to stop being a customer that I secretly did a little dance in my head. I had become their customer just a mere 3 weeks earlier. When I purchased this software, I was excited...
Customer expectations at all-time highs: How companies can keep up
It was less than 2 years ago when Sarah experienced the frustrating and draining challenge of trying to get out of her 5-year water heater contract. She called the provider, Reliance, to cancel the remaining 2 years of her contract so she could purchase her own water...
Are you ready? 3 Customer Retention Strategies for the Pandemic’s Next Wave
This is shocking. Did you know that 60% of SaaS companies reported a negative impact on customer retention and upsell deals due to the pandemic? Customer retention, along with new customer acquisition, has been challenging for most companies when the pandemic hit. The...
